Arusbyaruna – Designer Boutique in Delhi, specializing in custom stitching
Objective: To increase brand awareness and customer engagement for Arusbyaruna.
Approach:
1. Visual Brand Identity: A visually appealing and cohesive brand identity was developed to convey Arusbyaruna’s unique style and craftsmanship.
2. Social Media Presence: Engaging content, creative visuals, and regular updates were shared on social media platforms to attract and engage the target audience.
3. Influencer Collaborations: Collaborations with fashion influencers and bloggers were undertaken to showcase Arusbyaruna’s designs and reach a wider audience.
4. Personalized Customer Experience: A personalized approach to customer service and custom stitching was emphasized to create a unique and memorable experience for customers.
5. Online Store Development: An e-commerce platform was developed, allowing customers to browse and purchase Arusbyaruna’s designs online.
Results:
– Increased social media following by 50%
– Higher customer engagement and brand loyalty
– Expanded customer base through online sales
– Enhanced brand reputation and recognition
